Sunday, August 2, 2009

Still trying to convince offline travel media that Expedia own's TripAdvisor

Below is an extract of the TravelToday daily PDF published by the Australian version of TravelWeekly (owned by Reed Business).
Expedia coup
Expedia has partnered with SeatGuru to integrate user reviews of airplane seats [sic] into the seat maps for flights sold on Expedia.com.
In case you (like TravelWeekly) have missed the last 5 years of the online travel industry, Expedia owns TripAdvisor and in May 2007 TripAdvisor bought SeatGuru.

What next TravelWeekly? Amazing news that Qantas has extended its preferred supplier relationship with Qantas Holidays. Industry shaking news that W and Sheraton hotels have agreed to exchange loyalty club points. Hold the front page news that Avis and Budget are using the same fuel supplier.

Rather than using the headline "Expedia coup", it would be more appropriate to usethe phrase "People at Expedia are returning each other's calls". But that would hardly make for an interesting headline.

PS - can only find the article in PDF form, let me know if you see it online.

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